Effective leaders devise strategies that lead to sustainable growth while supporting community mental health.
Imagine a young boy who was bullied as a child. Yet his mother’s love involved him in her work in fashion design. His love for her craft caused him to pursue it as a career. After training at the Fashion Institute of Technology in New York, he was offerred a job at a leading bridal outlet because of his passion for evening gowns. Today, he not only invests his knowledge in his alma mater, he also is creating “affordable luxury” with his own line to make every bride’s dream a reality (https://www.youtube.com/watch?v=YuZSxl2HEhs).
Sustainable growth in business and finance has traditionally described “the realistically achievable growth that a company or national economy could maintain without running into problems” (https://marketbusinessnews.com/financial-glossary/sustainable-growth-definition-meaning/). However, it is now used frequently by environmentalists to describe “economic growth that can continue over the long term without creating intolerable pollution or using up all the non-renewable resources” (https://marketbusinessnews.com/financial-glossary/sustainable-growth-definition-meaning/).
And, as we consider the summer extravagancies of vacations and weddings, it is not hard to see how a company’s or a nation’s growth and a healthy environment support community mental health. Sustainable growth is driven by a leader’s awareness of how the environment affects mental health – improving it or diminishing it.
So, in a global environment where local tourists or foreigners travel to pursue their pleasures, crime is of the utmost concern. This undermines the community’s sense of security and affects the peace of mind of victims. So, a Big Brother and Big Sister approach by stakeholder countries is strategically working to ensure that criminals are brought to justice. The video clip below, highlights Canada’s partnership with Jamaica to provide safe spaces for witnesses and improve the safety and security of their communities mins. (1:08-3:24).
On a more luxurious scale, mental health can mean taking a vacation to a luxury resort that is environmentally conscious. This means ensuring that some of the waste generated is recycled into useful products. Recently, Carnival Cruise line announced that it will be recycling more than 3,000,000 bars of discarded soap to produce at least 400,000 new bars of soap to be distributed to the poor around the world (Hurtibise, 2019; http://www.msn.com/en-xl/latinamerica/latinamerica-top-stories/carnival-cruise-line-to-collect-your-used-soaps-give-them-to-the-poor/ar-AAEm48m?MSCC=1563200007&ocid=spartandhp).
But, even more importantly, they will be setting up Clean the World recycling facilities in several Caribbean countries including: the Bahamas, Puerto Rico, Mexico, Bermuda and Central America, and improve facilities in the Dominican Republic. This action will go a far way in improving the mental health of the region when people can provide for their families.
As we close out this installment of luxurious sustainable growth, consider living in paradise. By definition paradise includes a serene quality found in the natural environment. So, the challenge for businesses in paradise is to provide what their clients want while maintaining that balance with nature. Lucas, of Lucas Lagoons, is described as “inspired” by his clients because of what he can conceptualize and deliver through his company’s insane pools. And, his unique gift always involves a rock feature combined with water and wooden features that provide a relaxing, yet luxurious environment supporting his clients’ mental health (https://lucaslagoons.com/).
This summer, be sure to beat the heat by indulging in one of your favourite activities. This will ensure your mental health while validating companies who provide sustainable luxury.